{
    "version": "1.0",
    "generated_at": "2026-07-25T21:51:24-04:00",
    "window": {
        "from": "2025-07-24",
        "to": "2026-07-23",
        "days": 365
    },
    "note": "Impression-weighted CTR by GSC ranking position, portfolio-wide and per constellation. Position is GSC's fractional average position, rounded before bucketing. Constellations need at least 500 impressions in the window to be included.",
    "portfolio": {
        "total_impressions": 185670,
        "curve": [
            {
                "position": "1",
                "clicks": 368,
                "impressions": 1615,
                "ctr": 22.786
            },
            {
                "position": "2",
                "clicks": 214,
                "impressions": 1249,
                "ctr": 17.134
            },
            {
                "position": "3",
                "clicks": 94,
                "impressions": 1732,
                "ctr": 5.427
            },
            {
                "position": "4",
                "clicks": 67,
                "impressions": 2126,
                "ctr": 3.151
            },
            {
                "position": "5",
                "clicks": 51,
                "impressions": 3279,
                "ctr": 1.555
            },
            {
                "position": "6",
                "clicks": 21,
                "impressions": 3100,
                "ctr": 0.677
            },
            {
                "position": "7",
                "clicks": 36,
                "impressions": 2185,
                "ctr": 1.648
            },
            {
                "position": "8",
                "clicks": 22,
                "impressions": 2014,
                "ctr": 1.092
            },
            {
                "position": "9",
                "clicks": 31,
                "impressions": 2231,
                "ctr": 1.39
            },
            {
                "position": "10",
                "clicks": 16,
                "impressions": 1228,
                "ctr": 1.303
            },
            {
                "position": "11-20",
                "clicks": 78,
                "impressions": 9704,
                "ctr": 0.804
            },
            {
                "position": "21+",
                "clicks": 179,
                "impressions": 155207,
                "ctr": 0.115
            }
        ]
    },
    "constellations": [
        {
            "slug": "one-mouse-marketing",
            "name": "One Mouse Marketing",
            "total_impressions": 103048,
            "curve": [
                {
                    "position": "1",
                    "clicks": 257,
                    "impressions": 718,
                    "ctr": 35.794
                },
                {
                    "position": "2",
                    "clicks": 161,
                    "impressions": 996,
                    "ctr": 16.165
                },
                {
                    "position": "3",
                    "clicks": 54,
                    "impressions": 1423,
                    "ctr": 3.795
                },
                {
                    "position": "4",
                    "clicks": 37,
                    "impressions": 1770,
                    "ctr": 2.09
                },
                {
                    "position": "5",
                    "clicks": 25,
                    "impressions": 2784,
                    "ctr": 0.898
                },
                {
                    "position": "6",
                    "clicks": 15,
                    "impressions": 2318,
                    "ctr": 0.647
                },
                {
                    "position": "7",
                    "clicks": 29,
                    "impressions": 1666,
                    "ctr": 1.741
                },
                {
                    "position": "8",
                    "clicks": 18,
                    "impressions": 1571,
                    "ctr": 1.146
                },
                {
                    "position": "9",
                    "clicks": 26,
                    "impressions": 1571,
                    "ctr": 1.655
                },
                {
                    "position": "10",
                    "clicks": 9,
                    "impressions": 729,
                    "ctr": 1.235
                },
                {
                    "position": "11-20",
                    "clicks": 61,
                    "impressions": 5487,
                    "ctr": 1.112
                },
                {
                    "position": "21+",
                    "clicks": 99,
                    "impressions": 82015,
                    "ctr": 0.121
                }
            ]
        },
        {
            "slug": "big-tech",
            "name": "Big Tech",
            "total_impressions": 22324,
            "curve": [
                {
                    "position": "1",
                    "clicks": 1,
                    "impressions": 29,
                    "ctr": 3.448
                },
                {
                    "position": "2",
                    "clicks": 0,
                    "impressions": 7,
                    "ctr": 0
                },
                {
                    "position": "3",
                    "clicks": 0,
                    "impressions": 7,
                    "ctr": 0
                },
                {
                    "position": "4",
                    "clicks": 0,
                    "impressions": 12,
                    "ctr": 0
                },
                {
                    "position": "5",
                    "clicks": 2,
                    "impressions": 13,
                    "ctr": 15.385
                },
                {
                    "position": "6",
                    "clicks": 0,
                    "impressions": 24,
                    "ctr": 0
                },
                {
                    "position": "7",
                    "clicks": 0,
                    "impressions": 11,
                    "ctr": 0
                },
                {
                    "position": "8",
                    "clicks": 0,
                    "impressions": 37,
                    "ctr": 0
                },
                {
                    "position": "9",
                    "clicks": 1,
                    "impressions": 38,
                    "ctr": 2.632
                },
                {
                    "position": "10",
                    "clicks": 0,
                    "impressions": 57,
                    "ctr": 0
                },
                {
                    "position": "11-20",
                    "clicks": 4,
                    "impressions": 1093,
                    "ctr": 0.366
                },
                {
                    "position": "21+",
                    "clicks": 25,
                    "impressions": 20996,
                    "ctr": 0.119
                }
            ]
        },
        {
            "slug": "healthcare-ai-longevity",
            "name": "Healthcare AI & Longevity",
            "total_impressions": 17268,
            "curve": [
                {
                    "position": "1",
                    "clicks": 7,
                    "impressions": 179,
                    "ctr": 3.911
                },
                {
                    "position": "2",
                    "clicks": 22,
                    "impressions": 58,
                    "ctr": 37.931
                },
                {
                    "position": "3",
                    "clicks": 21,
                    "impressions": 35,
                    "ctr": 60
                },
                {
                    "position": "4",
                    "clicks": 2,
                    "impressions": 27,
                    "ctr": 7.407
                },
                {
                    "position": "5",
                    "clicks": 1,
                    "impressions": 28,
                    "ctr": 3.571
                },
                {
                    "position": "6",
                    "clicks": 3,
                    "impressions": 40,
                    "ctr": 7.5
                },
                {
                    "position": "7",
                    "clicks": 0,
                    "impressions": 70,
                    "ctr": 0
                },
                {
                    "position": "8",
                    "clicks": 1,
                    "impressions": 63,
                    "ctr": 1.587
                },
                {
                    "position": "9",
                    "clicks": 1,
                    "impressions": 91,
                    "ctr": 1.099
                },
                {
                    "position": "10",
                    "clicks": 1,
                    "impressions": 105,
                    "ctr": 0.952
                },
                {
                    "position": "11-20",
                    "clicks": 0,
                    "impressions": 654,
                    "ctr": 0
                },
                {
                    "position": "21+",
                    "clicks": 28,
                    "impressions": 15918,
                    "ctr": 0.176
                }
            ]
        },
        {
            "slug": "medical-marketing",
            "name": "Medical Marketing",
            "total_impressions": 12361,
            "curve": [
                {
                    "position": "1",
                    "clicks": 0,
                    "impressions": 1,
                    "ctr": 0
                },
                {
                    "position": "2",
                    "clicks": 0,
                    "impressions": 0,
                    "ctr": null
                },
                {
                    "position": "3",
                    "clicks": 0,
                    "impressions": 0,
                    "ctr": null
                },
                {
                    "position": "4",
                    "clicks": 0,
                    "impressions": 0,
                    "ctr": null
                },
                {
                    "position": "5",
                    "clicks": 0,
                    "impressions": 0,
                    "ctr": null
                },
                {
                    "position": "6",
                    "clicks": 0,
                    "impressions": 0,
                    "ctr": null
                },
                {
                    "position": "7",
                    "clicks": 0,
                    "impressions": 0,
                    "ctr": null
                },
                {
                    "position": "8",
                    "clicks": 0,
                    "impressions": 0,
                    "ctr": null
                },
                {
                    "position": "9",
                    "clicks": 0,
                    "impressions": 0,
                    "ctr": null
                },
                {
                    "position": "10",
                    "clicks": 0,
                    "impressions": 3,
                    "ctr": 0
                },
                {
                    "position": "11-20",
                    "clicks": 0,
                    "impressions": 152,
                    "ctr": 0
                },
                {
                    "position": "21+",
                    "clicks": 0,
                    "impressions": 12205,
                    "ctr": 0
                }
            ]
        },
        {
            "slug": "ai-digital-karma",
            "name": "AI Digital Karma",
            "total_impressions": 11332,
            "curve": [
                {
                    "position": "1",
                    "clicks": 39,
                    "impressions": 59,
                    "ctr": 66.102
                },
                {
                    "position": "2",
                    "clicks": 16,
                    "impressions": 28,
                    "ctr": 57.143
                },
                {
                    "position": "3",
                    "clicks": 2,
                    "impressions": 29,
                    "ctr": 6.897
                },
                {
                    "position": "4",
                    "clicks": 5,
                    "impressions": 30,
                    "ctr": 16.667
                },
                {
                    "position": "5",
                    "clicks": 1,
                    "impressions": 248,
                    "ctr": 0.403
                },
                {
                    "position": "6",
                    "clicks": 1,
                    "impressions": 522,
                    "ctr": 0.192
                },
                {
                    "position": "7",
                    "clicks": 1,
                    "impressions": 125,
                    "ctr": 0.8
                },
                {
                    "position": "8",
                    "clicks": 0,
                    "impressions": 54,
                    "ctr": 0
                },
                {
                    "position": "9",
                    "clicks": 1,
                    "impressions": 84,
                    "ctr": 1.19
                },
                {
                    "position": "10",
                    "clicks": 3,
                    "impressions": 72,
                    "ctr": 4.167
                },
                {
                    "position": "11-20",
                    "clicks": 9,
                    "impressions": 567,
                    "ctr": 1.587
                },
                {
                    "position": "21+",
                    "clicks": 9,
                    "impressions": 9514,
                    "ctr": 0.095
                }
            ]
        },
        {
            "slug": "art-human-creativity",
            "name": "Art & Human Creativity",
            "total_impressions": 8137,
            "curve": [
                {
                    "position": "1",
                    "clicks": 40,
                    "impressions": 97,
                    "ctr": 41.237
                },
                {
                    "position": "2",
                    "clicks": 6,
                    "impressions": 51,
                    "ctr": 11.765
                },
                {
                    "position": "3",
                    "clicks": 12,
                    "impressions": 117,
                    "ctr": 10.256
                },
                {
                    "position": "4",
                    "clicks": 6,
                    "impressions": 117,
                    "ctr": 5.128
                },
                {
                    "position": "5",
                    "clicks": 12,
                    "impressions": 83,
                    "ctr": 14.458
                },
                {
                    "position": "6",
                    "clicks": 1,
                    "impressions": 95,
                    "ctr": 1.053
                },
                {
                    "position": "7",
                    "clicks": 4,
                    "impressions": 145,
                    "ctr": 2.759
                },
                {
                    "position": "8",
                    "clicks": 2,
                    "impressions": 208,
                    "ctr": 0.962
                },
                {
                    "position": "9",
                    "clicks": 1,
                    "impressions": 354,
                    "ctr": 0.282
                },
                {
                    "position": "10",
                    "clicks": 2,
                    "impressions": 132,
                    "ctr": 1.515
                },
                {
                    "position": "11-20",
                    "clicks": 1,
                    "impressions": 872,
                    "ctr": 0.115
                },
                {
                    "position": "21+",
                    "clicks": 8,
                    "impressions": 5866,
                    "ctr": 0.136
                }
            ]
        },
        {
            "slug": "manufacturing",
            "name": "Manufacturing",
            "total_impressions": 4316,
            "curve": [
                {
                    "position": "1",
                    "clicks": 21,
                    "impressions": 525,
                    "ctr": 4
                },
                {
                    "position": "2",
                    "clicks": 5,
                    "impressions": 79,
                    "ctr": 6.329
                },
                {
                    "position": "3",
                    "clicks": 1,
                    "impressions": 88,
                    "ctr": 1.136
                },
                {
                    "position": "4",
                    "clicks": 2,
                    "impressions": 132,
                    "ctr": 1.515
                },
                {
                    "position": "5",
                    "clicks": 3,
                    "impressions": 87,
                    "ctr": 3.448
                },
                {
                    "position": "6",
                    "clicks": 0,
                    "impressions": 53,
                    "ctr": 0
                },
                {
                    "position": "7",
                    "clicks": 0,
                    "impressions": 134,
                    "ctr": 0
                },
                {
                    "position": "8",
                    "clicks": 0,
                    "impressions": 63,
                    "ctr": 0
                },
                {
                    "position": "9",
                    "clicks": 0,
                    "impressions": 54,
                    "ctr": 0
                },
                {
                    "position": "10",
                    "clicks": 0,
                    "impressions": 94,
                    "ctr": 0
                },
                {
                    "position": "11-20",
                    "clicks": 0,
                    "impressions": 637,
                    "ctr": 0
                },
                {
                    "position": "21+",
                    "clicks": 2,
                    "impressions": 2370,
                    "ctr": 0.084
                }
            ]
        },
        {
            "slug": "digital-asset-investing",
            "name": "Digital Asset Investing",
            "total_impressions": 2533,
            "curve": [
                {
                    "position": "1",
                    "clicks": 0,
                    "impressions": 0,
                    "ctr": null
                },
                {
                    "position": "2",
                    "clicks": 0,
                    "impressions": 0,
                    "ctr": null
                },
                {
                    "position": "3",
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                    "impressions": 1,
                    "ctr": 0
                },
                {
                    "position": "4",
                    "clicks": 0,
                    "impressions": 0,
                    "ctr": null
                },
                {
                    "position": "5",
                    "clicks": 0,
                    "impressions": 1,
                    "ctr": 0
                },
                {
                    "position": "6",
                    "clicks": 0,
                    "impressions": 1,
                    "ctr": 0
                },
                {
                    "position": "7",
                    "clicks": 0,
                    "impressions": 1,
                    "ctr": 0
                },
                {
                    "position": "8",
                    "clicks": 0,
                    "impressions": 1,
                    "ctr": 0
                },
                {
                    "position": "9",
                    "clicks": 0,
                    "impressions": 3,
                    "ctr": 0
                },
                {
                    "position": "10",
                    "clicks": 0,
                    "impressions": 9,
                    "ctr": 0
                },
                {
                    "position": "11-20",
                    "clicks": 0,
                    "impressions": 71,
                    "ctr": 0
                },
                {
                    "position": "21+",
                    "clicks": 0,
                    "impressions": 2445,
                    "ctr": 0
                }
            ]
        },
        {
            "slug": "small-businesses",
            "name": "Small Businesses",
            "total_impressions": 2316,
            "curve": [
                {
                    "position": "1",
                    "clicks": 0,
                    "impressions": 0,
                    "ctr": null
                },
                {
                    "position": "2",
                    "clicks": 0,
                    "impressions": 3,
                    "ctr": 0
                },
                {
                    "position": "3",
                    "clicks": 0,
                    "impressions": 0,
                    "ctr": null
                },
                {
                    "position": "4",
                    "clicks": 0,
                    "impressions": 0,
                    "ctr": null
                },
                {
                    "position": "5",
                    "clicks": 0,
                    "impressions": 0,
                    "ctr": null
                },
                {
                    "position": "6",
                    "clicks": 0,
                    "impressions": 6,
                    "ctr": 0
                },
                {
                    "position": "7",
                    "clicks": 0,
                    "impressions": 3,
                    "ctr": 0
                },
                {
                    "position": "8",
                    "clicks": 1,
                    "impressions": 4,
                    "ctr": 25
                },
                {
                    "position": "9",
                    "clicks": 0,
                    "impressions": 5,
                    "ctr": 0
                },
                {
                    "position": "10",
                    "clicks": 1,
                    "impressions": 6,
                    "ctr": 16.667
                },
                {
                    "position": "11-20",
                    "clicks": 3,
                    "impressions": 69,
                    "ctr": 4.348
                },
                {
                    "position": "21+",
                    "clicks": 8,
                    "impressions": 2220,
                    "ctr": 0.36
                }
            ]
        },
        {
            "slug": "ai-website-systems",
            "name": "AI Website Systems",
            "total_impressions": 1779,
            "curve": [
                {
                    "position": "1",
                    "clicks": 3,
                    "impressions": 7,
                    "ctr": 42.857
                },
                {
                    "position": "2",
                    "clicks": 4,
                    "impressions": 27,
                    "ctr": 14.815
                },
                {
                    "position": "3",
                    "clicks": 4,
                    "impressions": 30,
                    "ctr": 13.333
                },
                {
                    "position": "4",
                    "clicks": 15,
                    "impressions": 38,
                    "ctr": 39.474
                },
                {
                    "position": "5",
                    "clicks": 7,
                    "impressions": 31,
                    "ctr": 22.581
                },
                {
                    "position": "6",
                    "clicks": 1,
                    "impressions": 37,
                    "ctr": 2.703
                },
                {
                    "position": "7",
                    "clicks": 2,
                    "impressions": 28,
                    "ctr": 7.143
                },
                {
                    "position": "8",
                    "clicks": 0,
                    "impressions": 11,
                    "ctr": 0
                },
                {
                    "position": "9",
                    "clicks": 1,
                    "impressions": 30,
                    "ctr": 3.333
                },
                {
                    "position": "10",
                    "clicks": 0,
                    "impressions": 19,
                    "ctr": 0
                },
                {
                    "position": "11-20",
                    "clicks": 0,
                    "impressions": 95,
                    "ctr": 0
                },
                {
                    "position": "21+",
                    "clicks": 0,
                    "impressions": 1426,
                    "ctr": 0
                }
            ]
        }
    ]
}